How Do I Get An Improved On-Site Search Terms Report?
For Products:
WebTrends Analytics 8.5
WebTrends Analytics 8.5a
Situation:
In visits where a visitor conducts multiple on-site searches, that return both found and not found result sets, the not found terms will also show up in the found report. This is due to several measures in the report that look across the whole visit.
Solution:
To work around this issue, Webtrends recommends creating a custom report that follows the guidelines detailed below. As an added benefit, this approach uses a set of new measures that will increase the insight you can get out of a single report. In the case where many of your "not found phrases" reside outside of the data available in the report, we recommend a second report that is specifically focused on the phrases not found. Like most WebTrends reports, you will need to pass specific parameters at the time you return your search results. These are the same parameters that feed the existing reports. For details about these parameters, reference the WebTrends Query Parameters section in the Administrators Guide located in the Customer Center.
New Custom Report Instructions:
Revised On-Site Search Term Performance Dimension = On-Site Search Phrase - Exclude activity without dimension data Measure
1: On-Site Searches (Count) Measure
2: On-Site Search Term Found (Count) Measure
3: On-Site Search Term Not Found (Count) Measure
4: Visits Measure
5: Revenue (no sum) (Sum) Measure
6: Average Revenue per Order - Revenue (no sum) (Average) Measure
7: Units (no sum) (Sum) Measure
8: Average Units - Units (no sum) (Average) Measure
9: Orders (no sum) (Count)
On-Site Search Terms Not-Found Dimension = On-Site Search Phrase - Exclude activity without dimension data Measure 1 = On-Site Search Term Not-Found - count Note: After you have completed setting up the reports, remember to apply them to the desired profiles and templates.